Step 06
Learning from Evidence: Internal Communication

In Step 06: Internal Communication you will turn sense making into learning that strengthens your program and improves the wellbeing of your youth participants.

In this step, you’ll be able to use your evaluation insights and findings to inform decisions that improve your program. You will learn how to develop a strategy and products around how you’ll communicate the story and legacy of your work to your many stakeholders!

How can you use results and learning when designing the next iteration of your program?
What are the benefits of communicating your evaluation results internally?
How can you plan your internal communications to ensure that everyone learns from the evidence?


Program Improvement Plan: based on your evaluation results and learnings, this plan will help you improve your program and should include intentional and continuous check-ins in order to monitor progress towards achieving your goals.

Key Actions


Start with your evaluation results!

  • You’ll have numbers, stories, and learnings that you can share with anyone involved with the program.


Decide on the data you think needs to be shared internally (vs externally).

  • What data tells the full story of your evaluation results?


Share your results with the appropriate internal stakeholders from your organizations and work together to create a realistic program improvement plan from your evaluation results.

  • Using the data, identify what steps you can take to address areas for improvement, and if/how you can amplify what is working well.


Set goals based on data and create a plan to monitor progress on these goals.

Hot Tips

Positive and negative evaluation results can both be motivating and inspiring for staff who likely care most about making the program experience as ideal as possible for youth participants. Don’t be afraid to share results.

When you’re mining your data to come up with your internal evaluation story, don’t forget to keep in mind what you want to share externally. Keep a note of stories, narratives, testimonials etc. that spark with you so when you plan your final evaluation step – external communication – you’ll know where your ideas and content are!


We can’t address a specific piece of negative feedback. Is that okay?

While we know that a program won’t necessarily be a perfect fit for every single youth participating, negative feedback can push us to be better. So as long as you have an action plan for changes that need to be made, proceed with goals, a timeline and changes that makes sense for your context and your organization.

Tools / Templates / Checklists

Knowledge Mobilization Planning Toolkit

This form can help you think through different ways to mobilize knowledge and create a solid plan for moving ahead.

Source: Ontario Centre of Excellence for Child and Youth Mental Health

Evaluation Report Card Template

Create your own evaluation report card template using this PDF.

Source: Fiona Scott
Learn More...

Watch: How to Show Survey Results in PowerPoint : Infographics Series

Read: Impact of Evaluation Focused on Use, a Client’s Perspective

Read: Ensure Use of Evaluation Findings and Share Lessons Learned


“Early in an evaluation, the process of giving and receiving feedback keeps an evaluation on track by keeping everyone informed about how the program is being implemented and how the evaluation is proceeding. As the evaluation progresses and preliminary results become available, feedback helps ensure that primary intended users and other stakeholders have opportunities to comment on evaluation decisions.”

Introduction to Program Evaluation for Public Health Programs: Step 6: Ensure Use of Evaluation Findings and Share Lessons Learned (Centers for Disease Control and Prevention)